Diamond Sponsors

The key to successful marketing is understanding your customers. Bridge helps clients gain valuable insight about their customers and prospects. We use this intelligence and our integrated marketing platforms to deliver effective cross-channel acquisition marketing campaigns.

We are continuously building new, innovative technologies that deliver the strongest results for our client's marketing objectives. With the recent acquisitions of Mobile DSP company Motrixi and SDK technology company Appjolt, we are further extending our push into mobile deterministic targeting.

The most recent acquisition means we are able to process billions of mobile events linked to the offline demographics, lifestyles and purchase data of over 150 million users. We are creating the most powerful source of real-world audience data with the introduction of OneAudience.

OneAudience is the first and only data exchange for app developers looking to enhance their mobile data with offline data, and creates a unique audience offering for advertisers and brands. With our technology advertisers and brands can target accurate and relevant audiences and build more effective cross-channel acquisition marketing campaigns.

To stay up-to-date on our new technologies visit: thebridgecorp.com
Founded in 2010, Movable Ink pioneered the application of contextual experiences to email. Movable Ink clients can use any email service provider to deliver dynamic content that changes, in real-time, according to the context of each individual customer. More than 300 innovative brands including The Wall Street Journal, eBay, Finish Line, and Saks Fifth Avenue use Movable Ink to Market in the Moment and optimize their email campaigns to drive ROI. The company is headquartered in New York City with offices in London and San Francisco. For more information, please visit www.movableink.com.
Persado, a machine learning technology platform, generates the most effective content for communications designed to drive action. Through the use of math and data, the platform crafts the optimal content to drive the highest rates of engagement, ultimately eliminating the guesswork inherent in creativity. Persado creates messages with the precise emotional tone, the correct description of products, and an exact arrangement of these elements that consistently outperforms content created by humans.

Gold Sponsors

Adestra is a leading global provider of 1:1 email and lifecycle marketing solutions. The company’s industry leading digital marketing platform provides marketers with a powerful infrastructure that helps them communicate more effectively with their customers and subscribers by providing hyper-relevant context. This proprietary technology also allows for automated messaging and incorporates enterprise-class native functionality, which reduces implementations. Along with a superior platform to execute marketing automation, Adestra was founded on the principle that marketing success takes more than technology, which is why customer service is at the heart of our business. Adestra was a winner of the 2014 Customer Focus Award from the Customer Service Institute, and we continue to maintain one of the highest customer retention rates in the industry.

Adestra is trusted by top companies like UBM, FranklinCovey, Incisive Media and Tile.com, among others. Established in 2004, Adestra is based in Oxford, United Kingdom with offices in the United Kingdom, United States and Australia. For more information, visit www.adestra.com.

Email on Acid provides email testing, troubleshooting and advanced analytics tools to help simplify and improve your email development, design and marketing efforts. This innovative suite of tools allows you to:

  • See how your email will look in a variety of email clients and on mobile devices prior to your campaign’s deployment;
  • Check your email against popular spam filters and blacklist services to remedy any potential issues before you send; and
  • Track your campaign’s performance and discover deep insights with advanced email analytics.

Our platform also facilitates the inspiration and collaboration processes with our inspiration library, shared test links and mark up tool.

Ensure your emails look impeccable in every inbox. Start your free trial today at www.emailonacid.com/signup

Led by tenured industry analyst and marketer David Daniels, The Relevancy Group (TRG) combines original and thought-provoking market research with unrivaled advisory services. Producing research on email, social, mobile, omnichannel and identity marketing; TRG research helps our clients compete more effectively within the broader digital economy. TRG measures consumer and executive behaviors to develop strategies that optimize a return on marketing investments. All TRG Analysts have a minimum 15 years of experience in digital marketing. As a trusted advisor to leading organizations, TRG works with the largest vendors and brands as well as early stage companies where marketing and advertising intersects. TRG assists our clients in generating leads and developing a market presence. TRG produces dozens of surveys, research reports and webinars annually as well as publishes the digital magazine for marketers by marketers The Marketer Quarterly, subscribe for free at www.marketerquarterly.com.

eDataSource (edatasource.com) is the premier source for email performance insights and deliverability technology. eDataSource pioneered the use of live consumer inboxes to analyze email success metrics. This behavior-based approach continues to be the gold-standard in email analysis, far outpacing seed-based methods in accuracy, scale, and richness of data. With an organically-grown panel of 3 million real consumer inboxes, eDataSource tracks over 60 million emails daily across 190,000 brands. This leading-edge technology empowers marketers with the deepest, most precise, and easily accessible information to improve critical success metrics of their email marketing programs. eDataSource provides tools and services for the world's leading brands, agencies, and service providers.

Silver Sponsors

Fluent, LLC, a cogint company (Nasdaq: COGT), is an industry leader in people-based digital
marketing and customer acquisition, serving over 500 leading consumer brands and direct
marketers. Leveraging a massive reservoir of proprietary audience data, as well as millions of
real-time survey interactions with consumers every day, Fluent enables advertisers to more
effectively target and acquire their most valuable customers, with precision, at a massive scale.
The company is headquartered in New York City. For more information visit www.fluentco.com

IBM Marketing Solutions make it easier to design and analyze meaningful customer experiences across applications, devices and time. From omnichannel marketing to real-time personalization to lead management, IBM's offerings provide a range of solutions that help marketing organizations develop timely, relevant and responsive communications and collaborate more efficiently. The solutions can address a broad range of customer requirements, from simpler single channel campaigns to the most complex environments needing advanced segmentation capabilities, and include multiple deployment options. To learn more about the IBM Marketing Solutions visit ibm.com/marketing orcontact your IBM representative or IBM Business Partner.

Inbox Marketer is a world-class data driven marketing services company that provides actionable insights and integrated technology expertise that enable us to deliver reliable, scalable and rapid digital messaging.

As strategic partners, we are business outcome focused and create significant efficiencies, lift response, improve customer retention and generate ROI of over 50:1.

Litmus helps more than 250,000 marketers make email better. The web-based email creation, testing and analytics platform empowers marketers, designers and agencies to confidently deliver a superior subscriber experience. Litmus provides instant email previews and quality assurance tools across all major inbox providers, browsers, and devices, and features comprehensive analytics to help users quickly and easily build, test, troubleshoot and optimize every campaign. Headquartered in Cambridge, Mass., with additional offices in London, Litmus has partnered with more than 250 major email service providers and agencies, including MailChimp, IBM Silverpop and BrightWave Marketing. For more information about Litmus and the latest email news and trends, visit http://www.litmus.com.

NiftyImages builds tools that help email marketers increase their click through rates and overall campaign engagement.

We offer a new take on personalized emails allowing email designers the ability
to use a subscriber’s data inside of an image. Send one campaign and every
subscriber can get a unique image that reaches out to them and drives up
engagement.

We also offer Countdown Timers both for your email campaigns and triggered emails. Select from any time zone, language, color, and font, plus you can have an expiration image for after the timer is up.

NiftyImages work in any email service provider, on any website and on any landing page. We also offer the ability to white label our tools which can be launched directly from your own platform. Visit: www.NiftyImages today for a Free Trial.

Tired of "Batch and Blast" same-static-message-to-everyone email marketing? PowerInbox will make you a RELEVANT marketer through dynamic personalization of your email campaigns. By leveraging the easy to use DynamicMail Creator, you can dramatically boost engagement by bringing real-time personalized content, such as product carousels, video, device & geo targeting and live feeds to otherwise conventional mail programs. Today, PowerInbox is embedded in 2+ billion emails sent per month across a range of clients and verticals. Leading brands such as Showtime, Hearst, Sephora, HBO, General Motors, NFL, MSG, and ToysRUs use PowerInbox to increase click through rates by 20% and more. For more information on becoming a relevant marketer check out www.powerinbox.com

SendForensics is a global provider of advanced email deliverability solutions; true email quality-assurance for maximum inbox-placement. With a uniquely scientific approach, deliverability can now be accurately modelled and optimised pre-emptively for the first time - before an email is sent.

From deep analysis of content through to sending-infrastructure, reputation, ISP-testing and everything in-between, the SendForensics Email Deliverability Suite™ has helped email marketers and digital agencies worldwide to be pro-active, not reactive, and insure their reputation while maximising ROI.
For high-volume senders and email service providers, the flagship Enterprise Deliverability Control™ system provides full network deliverability management, including realtime security alerting and abuse detection, in one complete package. Coupled with a comprehensive API to add integrated, self-service or behind-the-scenes deliverability testing to any platform, users are empowered to improve their results, while the entire network benefits as a whole.
Trusted by responsible senders worldwide.
www.sendforensics.com

Return Path is the expert in deliverability. Every day, our customers trust our data and insights to help them optimize their email marketing. Partnered with best-in-class email service providers, we help marketers take their email programs to the next level by driving more response and increasing revenue.

Our solution brings together the world’s most comprehensive source of data from the email ecosystem. We partner with providers of mailbox and security solutions, covering 2.5 billion inboxes. These data sources and partnerships have been established over our 17 year history, making Return Path a trusted industry leader.

At Return Path, we know email.

Lunch & Learn Sponsor

Adobe Marketing Cloud is the most comprehensive and integrated marketing solution available, enabling marketers to measure, personalise, and optimise marketing campaigns and digital experiences for optimal marketing performance. With its complete set of solutions, as well as real-time dashboards and a collaborative interface, marketers are able to combine data, insights and digital content to deliver the optimal brand experience to their customers.

Media Partners

FreshInbox is the blog for email geeks. FreshInbox covers the latest development in email design techniques and news - kinetic email tutorials employing interactive elements and CSS animations, breaking developments in email clients and cool email campaigns that incorporate cutting edge design and code. Ever wanted to embed rollovers or interactive image carousels in an email? FreshInbox has the code!

Marketing Dive is the mobile-friendly industry resource for digital marketers. Our mission is to provide busy marketing execs with a bird’s-eye-view of the industry in 60 seconds. With a daily email newsletter, website, and app, Marketing Dive keeps you informed on the go. You’ll get coverage of topics such as mobile marketing, content marketing, social media, email marketing, video, payments, location based services, SEO/SEM, and more. Join over 22,000 digital marketers and brand managers already receiving Marketing Dive daily.
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