Craig Schinn

Role:

VP Strategic Services

Company:

Lytics

Bio:

Craig is an industry expert on data-driven digital marketing, and has spent two decades in both agency and client-side roles where he consulted and led enterprise brands to better leverage customer data and make the organizational changes necessary to achieve true 1:1 marketing. During his tenure with Accenture, Razorfish and several adtech start-ups and e-commerce brands, he developed teams that transformed clients into data-driven marketers.

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