Join Ryan on his quest to implement brand indicators for message identification (BIMI), a journey which will take him and his team into surprising new realms of DMARC, scalable vector graphics code, verified mark certificates, support escalations, content delivery networks, IP holding companies, and trademark disputes, all in an effort to stave off the hordes of vicious spammers and evil inbox impersonators and bring a measure of safety and security to Forever 21’s customers.