SPEAKERS - London 2018
CEO & Founder
Kate Barrett is the founder of eFocus Marketing (formally known as Shine a Light Media) and The Email Marketing Academy, providing specialist email marketing consultancy, management and training services to companies around the world.
With a proven track record and over 12 years’ experience (increasing results from opens and clicks, to sales), Kate’s expertise and passion has helped a large range of companies develop comprehensive strategies, to target subscribers with the right message, sent to the right person, at the right time, implement, manage and optimise those campaigns, as well as solve complex email marketing issues including deliverability challenges.
Some of the companies she has worked with or trained include Nissan, Marks & Spencer, Argos, Nissan, Vision Direct, BT, TUI, Soletrader, Maybourne Hotel Group, Photobox, MyVoucherCodes, M&M Direct and Adidas among many others.
Having been an elected member of the DMA Email Council for 3 years, regularly speaking at events, blogging, being a contributor to Smart Insights and a trainer for the IDM, Kate is always up to date with the latest email marketing news, trends and techniques to feed her passion for the industry.
Kate is the author of the soon to be published book ‘E-telligence. Email Marketing isn’t dead, the way you’re using it is’ (published 2018).
Kate Barrett is speaker of the following session:
Global CRM Channel Manager
Pierluigi Bosco is speaker of the following session:
Dave is a specialist Internet marketing trainer and consultant. He is also a prolific author and blogger.
As a digital marketing consultant, he specialises in helping companies optimise their E-communications including digital marketing strategy, search engine marketing, e-mail marketing, and web analytics.
A veteran in best practices for Internet marketing, he has run training courses on Internet marketing since 1997 for training providers including the Chartered Institute of Marketing, Institute of Direct Marketing and E-consultancy. In-company training workshop clients include 3M, BP, Euroffice, HBOS, HSBC, Orange, Siebel and Tektronix.
Dave has been recognised by the CIM as one of 50 marketing gurus worldwide who have "shaped the future of marketing" and by the Department of Trade and Industry as one of "the leading individuals who have provided input and influence on the development and growth of E-commerce and the Internet in the UK over the last 10 years".
Dave Chaffey is speaker of the following session:
Head of Copy
Stuart Clark is speaker of the following session:
Email Marketing Manager
Lara is the Email Marketing Manager for the British Heart Foundation. Working closely with marketers and fundraisers, Lara heads up the implementation of email strategy and innovation for the organization. She has previously worked as Marketing Manager for the Financial Times, where she was delivering the marketing campaigns for all events related to growth markets and global economy.
Lara Cornaro is speaker of the following session:
CRM & Referral Sales Lead
Richard leads the CRM team as well as the original (and so he likes to think, the best) giffgaff sales channel - Member-Get-Member. With marketing experience across the Telefónica group, he is now ensuring giffgaff continue to talk to, listen to and grow their member base in the uniquely giffgaff way.
Richard Fullerton is speaker of the following session:
Marcus Gearey is speaker of the following session:
Co-Founder and CEO
Matt Hayes is the Co-Founder and CEO of Kickdynamic, an open time technology that enables brands to automate and personalize their email with engaging and relevant content. Matt is an email expert with over 12 years experience managing email and marketing campaigns globally.
Matt Hayes is speaker of the following session:
Steve is an innovator in email delivery technology. With a background of over 15 years in software and database development, he has spent the last decade specialising in email marketing solutions.
At Communicator, Steve has been responsible for developing the email delivery, analytics and reporting systems. He is a member of the DMA Email Council and has, since 2012, consulted on the council's Legal and Best Practice hub. Steve has also co-authored the DMA Email Metrics and Email Deliverability industry best practice guides.
Steve is a frequent contributor to digital marketing trends on social media and was recently recognised as a 2015 Litmus email marketing thought leader in the area of deliverability and privacy.
He holds a BSc in Economics and Statistics from the University of St Andrews and belongs to the CIPP/E (Certified Institute of Privacy Professionals – Europe) and CIPT (Certified Institute of Privacy Technologists).
Steve Henderson is speaker of the following session:
Senior Marketing Manager
Catherine Loftus is speaker of the following session:
Strategic Insights & Loyalty Manager
Saul has a strong background in travel, having worked for NetJets, Claridge's Hotel and Virgin. With over 8 years’ experience in Product Development, Analytics, Customer Relationship Management and Loyalty, he leads Virgin Holidays’ efforts to become a truly data-driven innovator in the art of email.
Saul Lopes is speaker of the following session:
Kristian Robinson is a Senior Email Developer in the Email Studio Team of caci.co.uk.
When he isn’t creating create accessible, modern bespoke builds and modular templates for clients in the Email Studio platform, he likes to experiment with CSS in email, and tries to approach email in different ways, ‘just to see what if…’
Most well-known for combining interactive email and CSS animations to create advanced concepts like his ’Sonic the Hedgehog’ experiments, and ‘Interactive Christmas Tree’ among other things
Kristian Robinson is speaker of the following session:
Elliot Ross is passionate about pushing email design to provide the best experience possible for audiences. He founded ActionRocket, the creative studio for email, and co-founded Taxi for Email, a platform that helps marketers make great email campaigns.
He specialises in creative strategy, design and development that works in the inbox. Over 12 years he's designed award winning campaigns for brands including London 2012, BBC, IKEA, British Airways and Sky.
He speaks on email design at conferences for Litmus, eBay and IBM, authors the Make Awesome Email blog and co-hosts Email–The Podcast. His sense of Britishness precludes him from calling himself a "thought leader", but other people have.
Elliot Ross is speaker of the following session:
Founder & Strategy Director
Jenna Tiffany is Founder & Strategy Director at Let'sTalk Strategy providing strategic consultancy services across the digital marketing mix. Jenna is a Chartered Marketer and elected Fellow of the IDM with over ten years’ marketing experience across both B2B and B2C. Jenna has consulted with brands such as Shell, Hilton and World Duty Free to name a few on digital and email marketing strategy.
As a recognised expert, Jenna is an elected member of the prestigious DMA UK Email Marketing Council, the Chair of the Email Best Practice hub shaping the industry’s best practice and involved in developing the latest research. Jenna is also a marketing tutor teaching CIM courses as well as a competent public speaker and publisher, speaking regularly at hundreds of marketing events across Europe. Jenna regularly gets interviewed for her thoughts on the latest trends in email marketing and recently authored Smart Insights guide to creating a successful welcome email journey.
Jenna is 2018's Chair for the Digital Growth Unleashed and Email Innovation Summit London events.
Jenna Tiffany is speaker of the following sessions: