SPEAKERS - London 2016
When it comes to email, there’s nothing Paul’s more passionate about, than delivering the best possible experience a subscriber can enjoy through their email client.
This has led him to challenge long-accepted methods of email design and development, and introduce innovative techniques, to make email more accessible and subscriber-friendly.
HTML typography is his tool of choice in delivering this, a subject on which he’s written about in net magazine, his email newsletter Type E:, and has spoken about at events such as The Email Design Conference, hosted by Litmus, in 2014 and 2015.
Earlier this year, he put some of those typographic techniques into his first book, ‘A Type of Email: A handbook for working with HTML typography in email’, which has inspired and informed email designers and developers alike, all around the world.
Paul Airy is speaker of the following session:
Founder & CEO
Word to the Wise
Laura Atkins is speaker of the following session:
Senior Product Manager for Marketing Automation
Tesco Stores Ltd.
Stuart Gill is speaker of the following session:
Email & SMS Channel Manager
Chris is an Email and SMS marketing specialist with experience in the Retail and Charity sectors. Having learnt his trade at Argos, this fast-paced environment gave a wealth of learning opportunity in developing high performing email campaigns. Following a couple of other moves he now works with Oxfam delivering a supporter-centric email and sms programme.
Chris Hedley is speaker of the following session:
Head of Email Deliverability
Steve is an innovator in email delivery technology. With a background of over 15 years in software and database development, he has spent the last decade specialising in email marketing solutions.
At Emarsys, Steve manages the global deliverability teams. He is a member of the DMA Email Council and has, since 2012, consulted on the council's Legal and Best Practice hub. Steve has also co-authored the DMA Email Metrics and Email Deliverability industry best practice guides.
Steve is a frequent contributor to digital marketing trends on social media and was recently recognised as a 2015 Litmus email marketing thought leader in the area of deliverability and privacy.
He holds a BSc in Economics and Statistics from the University of St Andrews and belongs to the CIPP/E (Certified Institute of Privacy Professionals – Europe) and CIPT (Certified Institute of Privacy Technologists).
Steve Henderson is speaker of the following session:
Simon is the co-founder of Extravision, an email agency based in Manchester and he has been involved in email marketing for over 14 years. He is vice chair of the Direct Marketing Association (DMA) Email Council and has been a member of the council for the past 5 years and is a regular judge at the DMA awards. Simon works with a variety of clients providing strategic guidance and advice on how to leverage the power of email marketing to drive engagement and revenue.
Simon Hill is moderator of the following session:
Jeanne Jennings is a consultant who helps medium- to enterprise-sized organizations make their email and other online marketing efforts more effective and more profitable. She is a Partner with CohereOne, a full-service direct and digital marketing agency.
Jeanne is a recognized expert in the email marketing world. Along with being a sought-after speaker and author, recent industry accolades include being named one of the:
- 25 Top Email Marketing Influencers You Need to Follow (Campaign Monitor)
- Top Email Marketing Leaders to Follow (Worldata)
- Top Email Marketing + Design Thought Leaders on Twitter (Litmus)
- World's Top 50 Email Marketing Influencers (Cision)
Jeanne has over 20 years of experience in the email and online marketing and product development world; she began her career with CompuServe's Business Services Group in the late 1980s. For more than 16 years Jeanne has been focused primarily on email marketing, beginning in 2000 when she was head of email product development for Reed Business Information US, a division of Reed-Elsevier and, at that time, the country's largest B2B publisher. She also has extensive experience in all aspects of digital marketing and outreach.
Jeanne's direct response approach to digital marketing strategy, tactics and creative direction helps organizations make their email marketing initiatives more effective and more profitable. Clients include AARP, Hasbro, National Education Association, Synchrony Financial and Verizon.
Jeanne is on the board of directors of the Email Experience Council, the Direct Marketing Association's email marketing special interest group.
Since 2001 she has written a regular column on Email Marketing (it's published every other Monday) for ClickZ.com. She is also a regular contributor to the CohereOne blog, the More Effective Digital Marketing blog, the Only Influencers blog and the Pinpointe blog. Her book, The Email Marketing Kit: The Ultimate Email Marketer's Bible, was published by SitePoint.
Jeanne is a sought-after speaker on email marketing issues for industry conferences and workshops. She developed and taught MarketingSherpa's Full Day Email Marketing Training Workshops throughout Canada, Germany and the United States in 2010-2011.
She's based in Washington, DC and is an avid hockey fan (Let's Go Caps!).
Information about Jeanne Jennings's session will follow soon.
After a redundancy in 2008, Sharon (aka Email Chic Geek) found herself entering the strange new world of email marketing. In eight years she has self-taught HTML, earned two marketing qualifications, and after working as Manager and Technical Lead of the Email Development team at a London agency, she decided earlier this year to take the plunge, working as a freelance developer and consultant, and hasn't looked back since.
Sharon was one of three finalists for the Digital Star award in the 2016 FDM everywoman in Technology Awards, and was the first speaker placed by Womenofemail.org, and is now making her debut as a speaker at the Email Innovation Summit.
Sharon Jennings is speaker of the following session:
Justine is director of marketing at Litmus, a Boston-based SaaS company that lets you preview and test your emails before you send. A recovering designer, she now leads community, content and education initiatives—publishing original research and organizing the world's only conference for email designers. Prior to joining Litmus, Justine led the creative services team at ExactTarget and was responsible for designing, building and managing email campaigns for SMB through Fortune 500 customers. She’s strangely passionate about this email marketing thing, hates being called a spammer, and still gets nervous when it's time to hit the send button.
Justine Jordan is speaker of the following sessions:
Justine Jordan is moderator of the following sessions:
Strategic Insights & Loyalty Manager
Saul has a strong background in travel, having worked for NetJets, Claridge's Hotel and Virgin. With over 8 years’ experience in Product Development, Analytics, Customer Relationship Management and Loyalty, he leads Virgin Holidays’ efforts to become a truly data-driven innovator in the art of email.
Saul Lopes is speaker of the following session:
Parry is a self-described digital anarchist, although according to London's Metropolitan Police he's just an anarchist. He's the CEO of Phrasee, the AI-powered subject line optimisation software. He knows language, he knows email, and he can probably beat you in an Excel-off.
Parry Malm is speaker of the following session:
Parry Malm is moderator of the following session:
Bill McCloskey has been affectionately called The Godfather of Email and since 2003 has been instrumental in driving awareness of the email marketing industry. In 2003 he founded and launched eDataSource, Inc, the first email intelligence company. He began the Email Insider column (the first of the Mediapost “insider” series) and went on to develop and host the Email Insider Summit. He has twice been a finalist for the EEC’s Stefan Pollard Memorial Marketer of the Year award and has been named one of the 50 Marketing Leaders Over 50 You Should Know by CMO Magazine.
in 2010, Bill left eDataSource to launch Only Influencers, the leading and most influential community for email marketing professionals in the world. OI brings together the world's top thought leaders and movers and shakers and hosts discussion lists, meetups, and blogs by leading email experts. In addition, Only Influencers is a vast resource for new people just entering the email marketing industry and is dedicated to the growth of the individual email marketer, the promotion of the companies that drive the industry, and the growth of the email marketing industry as a whole.
Bill McCloskey is speaker of the following session:
Bill McCloskey is moderator of the following sessions:
- Building automation at scale: How the UK’s biggest retailer is using email to serve Britain’s shoppers
- The Future of Email (Marketing) in a world of Automation, Algorithms, Artificial Intelligence, Messaging & Pokémon Go
- Virgin Holidays change into a data driven CRM strategy
- How to Reap the Rewards of Taking a Holistic Approach to Email Marketing
- Trigger Mapping and Email Automation
- Bringing the Landing Page to the Inbox
- Beyond Words: Innovative HTML Typography in Email
- Understanding Your IT Department: What Non-Technical Brand Managers Need To Know about Email Security, DMARC, ISP’s and Delivery
- Agile for Email Operations
Senior Manager, Global Email Marketing
Lea Palomba is speaker of the following session:
CEO & Founder
Kath lives and breathes email marketing and is one of the World's Top 50 Email Marketing Influencers (Vocus, 2014). As Founder of Holistic Email Marketing, she devotes her time to developing customer-centric ecommerce journeys using a holistic, multi-channel approach. Kath is recognised as one of the UK's leading Email Marketers and heads up training for Econsultancy on Personalisation and Email Marketing. Some of the retail and B2C brands she has either trained or helped are: Bally, Barbour, Paul Smith, Ocado, EE, Dyson, Marks and Spencer, Wallis, Schuh, Co-operative Group, Argos, Next, Asda, Jaeger, Mont Blanc, Expedia, Net-a-Porter, Secret Escapes, George, Dixons, Bookatable, ShopRush, Adobe, Facebook, VisitScotland – just to name a few.
Kath Pay is speaker of the following session:
Dela Quist is CEO of Alchemy Worx the first and largest digital agency with a 100% focus on email, in the world. With offices in Atlanta and London Alchemy Worx has over 65 email specialists who work with a wide range of high profile global brands like Vodafone, Hilton Hotels, Sony, Tesco, Lilly and Virgin Holidays. Dela is an entertaining and no-nonsense speaker, who by his reckoning has spent over 20,000 hours thinking about email marketing. He has pioneered research into the Nudge Effect of unopened email, and the surprising effectiveness of longer subject lines. Prior to founding Alchemy Worx Dela spent over 15 years in magazine, newspaper and online publishing.
Dela Quist is speaker of the following session:
Mark Robbins is speaker of the following sessions:
Elliot Ross is passionate about pushing email design to provide the best experience possible for audiences. He founded ActionRocket, the creative studio for email, and co-founded Taxi for Email, a platform that helps marketers make great email campaigns.
He specialises in creative strategy, design and development that works in the inbox. Over 12 years he's designed award winning campaigns for brands including London 2012, BBC, IKEA, British Airways and Sky.
He speaks on email design at conferences for Litmus, eBay and IBM, authors the Make Awesome Email blog and co-hosts Email–The Podcast. His sense of Britishness precludes him from calling himself a "thought leader", but other people have.
Elliot Ross is speaker of the following sessions:
Information about Ben Salmon's session will follow soon.
John Thies is the CEO and Co-Founder of Email on Acid, a service that gives email marketers a preview of how their emails are displayed in the most popular email clients and mobile devices. He resides in Denver, Colorado with his wife and son. His career passion is helping marketers send perfect emails. When he isn’t working he’s either on the golf course or snowboarding in the fresh Colorado powder. Twitter: @johnethies
John Thies is speaker of the following sessions:
External Affairs Manager
Zach Thornton is speaker of the following session:
Head of Marketing Communications
Jennifer has been marketing to, for, and with B2B technology companies for the past decade. As Head of Marketing Communications at Adestra, she brings her deep knowledge of and passion for technology solutions to the realm of digital marketing. When she’s not busy nerding-out… actually, nevermind. That hasn’t happened yet. Find her on twitter: @JenAtAdestra
Jennifer Watkiss is moderator of the following session:
Tim Watson is an email consultant with 12 years of experience focused entirely on the email channel. He's been honored with a Which Test Won Gold Award and cited as one of the top 50 email marketing influencers. Tim uses an evidence based approach, drilling into data to guide strategy decisions. Through his consulting work he provides advice to brands with individual email volumes ranging between 500K and 25 million emails per month. When not busy improving email marketing programs he trains and speaks internationally, sharing the latest email thinking.
Tim Watson is speaker of the following session:
Sara Watts is speaker of the following session:
Email Marketing Manager
A geeky lover of all things email, Sadie has been working in the Email Marketing industry for over 8 years with experience on brands from Amara and The AA to multi-award winning games studio Jagex.
Sadie Wise is speaker of the following session: