SPEAKERS - London 2017
Kate Barrett is the founder of eFocus Marketing (formally known as Shine a Light Media) and The Email Marketing Academy, providing specialist email marketing consultancy, management and training services to companies around the world.
With a proven track record and over 12 years’ experience (increasing results from opens and clicks, to sales), Kate’s expertise and passion has helped a large range of companies develop comprehensive strategies, to target subscribers with the right message, sent to the right person, at the right time, implement, manage and optimise those campaigns, as well as solve complex email marketing issues including deliverability challenges.
Some of the companies she has worked with or trained include Nissan, Marks & Spencer, Argos, Nissan, Vision Direct, BT, TUI, Soletrader, Maybourne Hotel Group, Photobox, MyVoucherCodes, M&M Direct and Adidas among many others.
Having been an elected member of the DMA Email Council for 3 years, regularly speaking at events, blogging, being a contributor to Smart Insights and a trainer for the IDM, Kate is always up to date with the latest email marketing news, trends and techniques to feed her passion for the industry.
Kate is the author of the soon to be published book ‘E-telligence. Email Marketing isn’t dead, the way you’re using it is’ (published 2018).
Kate Barrett is speaker of the following session:
Gareth is Director of Digital at CLD, a Maidenhead and London-based digital agency with specialisms in healthcare, technology and B2B. Gareth’s background has taken in a number of different specialisms including HR and publishing, and after 15 years developing email strategies for clients, he leads CLD’s automation proposition.
Gareth Cartman is speaker of the following session:
As CEO of The Relevancy Group, David directs market research and advisory services essential to digital marketing. Direct Magazine said David is “one of the most influential experts in email marketing, if not the most influential.” Co-author of ‘Email Marketing An Hour A Day’, David has held senior level positions at Forrester, JupiterResearch, Apple, Anthropologie and other top brands. In 2017 David was named Email Marketer Thought Leader of the Year by the eec/DMA. David is also the Publisher and Founder of The Marketer Quarterly a digital magazine for marketers by marketers available for free with registration at www.marketerquarterly.com or via the MQ App on Apple, Google and Amazon.
David Daniels is speaker of the following session:
Russell Dawson is an email marketing professional with ten years end-to-end experience involved in email strategy, development, production and optimisation for a range of sectors and markets. His passion for email marketing is the belief that email is the essential marketing channel for growth, retention and revenue by developing and maintaining customer relationships that improves the value offering of both the business and their customers. He is the key email marketing principal with overall responsibility for Fidelity International’s UK email marketing operations. Russell assists local independent and charitable organisations with their Email Marketing activities and when not working on email, he enjoys losing money at poker and playing live music.
Russell Dawson is speaker of the following session:
Senior Marketing Manager
Dan Hamilton is speaker of the following session:
Phil Ireland is speaker of the following session:
Jeanne Jennings is a consultant who helps medium- to enterprise-sized organizations make their email and other online marketing efforts more effective and more profitable. She is a Partner with CohereOne, a full-service direct and digital marketing agency.
Jeanne is a recognized expert in the email marketing world. Along with being a sought-after speaker and author, recent industry accolades include being named one of the:
- 25 Top Email Marketing Influencers You Need to Follow (Campaign Monitor)
- Top Email Marketing Leaders to Follow (Worldata)
- Top Email Marketing + Design Thought Leaders on Twitter (Litmus)
- World's Top 50 Email Marketing Influencers (Cision)
Jeanne has over 20 years of experience in the email and online marketing and product development world; she began her career with CompuServe's Business Services Group in the late 1980s. For more than 16 years Jeanne has been focused primarily on email marketing, beginning in 2000 when she was head of email product development for Reed Business Information US, a division of Reed-Elsevier and, at that time, the country's largest B2B publisher. She also has extensive experience in all aspects of digital marketing and outreach.
Jeanne's direct response approach to digital marketing strategy, tactics and creative direction helps organizations make their email marketing initiatives more effective and more profitable. Clients include AARP, Hasbro, National Education Association, Synchrony Financial and Verizon.
Jeanne is on the board of directors of the Email Experience Council, the Direct Marketing Association's email marketing special interest group.
Since 2001 she has written a regular column on Email Marketing (it's published every other Monday) for ClickZ.com. She is also a regular contributor to the CohereOne blog, the More Effective Digital Marketing blog, the Only Influencers blog and the Pinpointe blog. Her book, The Email Marketing Kit: The Ultimate Email Marketer's Bible, was published by SitePoint.
Jeanne is a sought-after speaker on email marketing issues for industry conferences and workshops. She developed and taught MarketingSherpa's Full Day Email Marketing Training Workshops throughout Canada, Germany and the United States in 2010-2011.
She's based in Washington, DC and is an avid hockey fan (Let's Go Caps!).
Jeanne Jennings is speaker of the following sessions:
Beata worked for Nike for 10 years, and grew the Email channel in the European marketplace to a substantial brand and content marketing tool, while building comprehensive customer journeys with the consumer in focus, increasing acquisition and retention, and driving sales. From strategic planning, optimization and analysis to tactical executions Beata has hands-on experience in the intercultural European marketplace and also Globally. Recently Beata has decided to “go solo”, start her own consultancy and help brands building their Digital, Brand and Email Marketing programs.
Beata Linz is speaker of the following session:
Adrian Mandipe is speaker of the following session:
Bill McCloskey has been affectionately called The Godfather of Email and since 2003 has been instrumental in driving awareness of the email marketing industry. In 2003 he founded and launched eDataSource, Inc, the first email intelligence company. He began the Email Insider column (the first of the Mediapost “insider” series) and went on to develop and host the Email Insider Summit. He has twice been a finalist for the EEC’s Stefan Pollard Memorial Marketer of the Year award and has been named one of the 50 Marketing Leaders Over 50 You Should Know by CMO Magazine.
in 2010, Bill left eDataSource to launch Only Influencers, the leading and most influential community for email marketing professionals in the world. OI brings together the world's top thought leaders and movers and shakers and hosts discussion lists, meetups, and blogs by leading email experts. In addition, Only Influencers is a vast resource for new people just entering the email marketing industry and is dedicated to the growth of the individual email marketer, the promotion of the companies that drive the industry, and the growth of the email marketing industry as a whole.
Information about Bill McCloskey's session will follow soon.
Global Head of CRM
Ollie Miles is speaker of the following session:
CEO & Founder
Kath lives and breathes email marketing and is one of the World's Top 50 Email Marketing Influencers (Vocus, 2014). As Founder of Holistic Email Marketing, she devotes her time to developing customer-centric ecommerce journeys using a holistic, multi-channel approach. Kath is recognised as one of the UK's leading Email Marketers and heads up training for Econsultancy on Personalisation and Email Marketing. Some of the retail and B2C brands she has either trained or helped are: Bally, Barbour, Paul Smith, Ocado, EE, Dyson, Marks and Spencer, Wallis, Schuh, Co-operative Group, Argos, Next, Asda, Jaeger, Mont Blanc, Expedia, Net-a-Porter, Secret Escapes, George, Dixons, Bookatable, ShopRush, Adobe, Facebook, VisitScotland – just to name a few.
Kath Pay is speaker of the following sessions:
Kristian Robinson is a Senior Email Developer in the Email Studio Team of caci.co.uk.
When he isn’t creating create accessible, modern bespoke builds and modular templates for clients in the Email Studio platform, he likes to experiment with CSS in email, and tries to approach email in different ways, ‘just to see what if…’
Most well-known for combining interactive email and CSS animations to create advanced concepts like his ’Sonic the Hedgehog’ experiments, and ‘Interactive Christmas Tree’ among other things
Kristian Robinson is speaker of the following session:
Phil Singer is speaker of the following session:
Founder & Strategy Director
Jenna Tiffany is Founder & Strategy Director at Let'sTalk Strategy providing strategic consultancy services across the digital marketing mix. Jenna has over ten years’ marketing experience within B2B and B2C sectors with experience in the travel, financial and retail sectors.
As the Communications Ambassador for the CIM Greater London regional Board and a contributing hub member to the DMA’s Email Marketing Council, Jenna’s expertise ranges in working with both small and large brands such as to analyse and develop their key journeys & wider digital marketing activities, developing best in class digital marketing strategies & campaigns to deliver ROI. As a proven thought-leader, competent public speaker and publisher, Jenna can be regularly seen sharing her latest trends and key industry topics.
Jenna Tiffany is speaker of the following session:
Tim Watson is an email consultant with 12 years of experience focused entirely on the email channel. He's been honored with a Which Test Won Gold Award and cited as one of the top 50 email marketing influencers. Tim uses an evidence based approach, drilling into data to guide strategy decisions. Through his consulting work he provides advice to brands with individual email volumes ranging between 500K and 25 million emails per month. When not busy improving email marketing programs he trains and speaks internationally, sharing the latest email thinking.
Tim Watson is speaker of the following session:
Ruben is an online marketing expert, with email marketing as his specialisation. Active in online business since the early 00’s. He has worked for an international publishing company, a high-end email marketing agency and the #2 Dutch utilities company, before becoming self employed as a marketing strategist in 2014. His broad experience on both client and agency side helps him in understanding and guiding businesses both small and large. He teaches email marketing at The Maastricht Leadership Academy and The Talent Institute and is an online marketing mentor at Startup Bootcamp.
Ruben was nominated Email Man of the year in 2012 and nominated for Best Email Campaign in 2013. He is a regular member of the jury of the annual Email Awards since 2014. In 2016, Ruben was Chairman of the Email Council 'Events & Awards' of the Dutch DMA.
Among his clients are KPN (Dutch Telecom), Canon Business, Sacha Shoes, OXXIO and Zamro.
Ruben Zantingh is speaker of the following session: